Google Analytics

Under Settings → Analytics, paste your GA4 Measurement ID (G-XXXXXXXXXX, from analytics.google.com) and Pet Central adds Google’s tracking to your site — the marketing pages and the customer portal — so you can see visitors, sources and devices in GA.

Turn on conversion events to also send booking_request and deposit_paid to GA, so you can measure how many visitors actually book and pay.

Example

You paste your G- id, choose “whole site”, and next day GA shows where your bookings came from — and how many turned into paid deposits.

FAQ

Where do I get the ID?
analytics.google.com → Admin → Data streams → your web stream → Measurement ID (G-XXXXXXXXXX).

Can I track only the portal?
Yes — choose “Customer portal & booking pages only”.

Can I see the graphs inside the plugin?
That needs a Google sign-in (OAuth) and the Analytics Data API — it can be added as a dedicated Analytics page.